Disney: Family friendly

If you ask just about anyone to describe the Disney company, a majority of the descriptions would put Disney is a positive light, stating how not only successful the company has been, but also how 'magical' of a place it is.  Ever since the Disney brothers started the company in 1923, Disney has continued to expand and build their image.  This little animation company has now turned into a huge empire, offering services including movies, TV shows, live shows, travel destinations, and even more products.  While most people would consider an empire to be bad, Disney has done their part to make themselves extremely family friendly and a huge asset to society.  Disney's PR people have done a great job to assure an impeccable clean brand image. 

One thing discussed earlier is Disney's dedication to community service work and helping the community around them.  As stated, they are extremely involved in the development of children, providing numerous activities to help them grow and learn.  They also have created numerous after school programs which allow children to have a safe place to spend their time.  When dealing with the community they're involved in, Disney goes out of their way to make contributions to the improvement and success, whether it be through monetary or physical donations. During crises such as the oil spill in the Gulf, as well as the earthquake in Haiti, Disney made a significant contribution, proving their dedication to be a family oriented and positive company.

The Disney Company has also done a great job to ensure there are no huge crises.  They've experienced things such as deaths and resignations of high powered members of the company put there has been very few, if any scandals.  Through my research, I was unable to find any documentation of such incidents.  When any form of scandal happens with any of their actors, they do their best to minimize the damage and stay supportive of any positive growth the person might seek to complete.

Overall, Disney has proven time and time again their number one priority is to create a happy environment for their consumers and do their best to not only be but also create great role models for children all over. They do their best to support the people who work for them as well as the people who consume their many goods as well as provide aid to those in need.  By doing so and doing so on a consistent basis, they maintain one of the cleanest and most family oriented images in the industry.